UX Research - Selected Work
Research uncovers pain points, align stakeholders, turning evidence into actionable product direction
Public Services Discovery
Driving improvements across SME and B2B customer digital services
Client:
Oeiras City Hall / Oeiras Valley
Role:
Timeline:
UX Designer
7 months
Research
A structured research phase grounded on 2 collaborative workshops and 40+ user interviews.
We combined benchmarking, stakeholder mapping, user journey’s and insights synthesis to align priorities across internal teams and citizens, shaping the new Oeiras Valley digital experience.
Key areas of focus:
Understanding how different users interact with the municipality's services
Aligning internal stakeholders around common priorities
Translating insights into clear journeys and decision frameworks
Translating insights into clear journeys and decision frameworks
(Full details, journey maps and insights are available in the full project page.)
Sailing a Strategic Digital Hub to New Frontiers
A unified portal to streamline stakeholder communication and port operations.
Client:
Port of Lisbon
Role:
Timeline:
UX Designer
7 months
Research
In the Port of Lisbon redesign, we combined 23 in-depth interviews (internal and external stakeholders), 2 remote workshops, and benchmarking of 15 global and national ports to uncover opportunities for digital transformation.
This research shaped:
A clear vision of user journeys and pain points across multiple audiences (citizens, logistics operators, authorities).
Critical insights (18 issues, 12 needs, 54 ideas) that guided the roadmap and content re-architecture.
Persona-driven priorities, ensuring the portal could balance operational efficiency with transparent communication.
(Full details, journey maps and insights are available in the full project page.)
Higher Ed Mental Health Platform
Designing a multi‑sided platform from zero to MVP
Role:
Timeline:
Co-Founder (Product & Experience)
12 months
Key Contribuitions:
Conducted 25+ in‑depth interviews and online focus groups with students, therapists, and academic staff to uncover mental health challenges in universities.
Identified 3 core problem spaces (access, stigma, engagement) that informed personas, user journeys, and opportunity areas.
Research insights shaped MVP features forming the foundation of the product roadmap.